Helio's snazzy store

Helio shows its stuff at its retail locations.

Helio on display Kent German/CNET Networks

While visiting family in Palo Alto last weekend, I came upon a Helio store on the city's main shopping street, University Avenue. I knew the youth-centric MVNO carrier opened four stores in California and Colorado, but this was my first chance to visit one of the locations. I couldn't snap pictures inside, but like the carrier's corporate image, the store's interior was flashy, slick, and comfortable. There were lounge chairs, the staff was quite attentive, and the phones were featured in interactive display cases. My 6-year-old nephew was decidedly unimpressed until I showed him the dual-sliding action on the Helio Ocean. He promptly dropped his request to play hide-and-seek and was captivated.

About the author

Kent German leads CNET's How To coverage and is the senior managing editor of CNET Magazine. A veteran of CNET since 2003, he started in San Francisco and is now based in the London office. When not at work, he's planning his next trip to Australia, going for a run, or watching planes land at the airport (yes, really).

 

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