Google buys Spanish geo-photo company

Google acquires Panoramio, a Spanish photo sharing site that maps photos on Google Earth

Google has acquired Panoramio, a community Web site that allows people to "map" their photos on Google Earth. The technology links the exact geographical location of where the photos were taken with that location on the map. Users can also view the photos in Google Earth and search and browse others' photos.

Panoramio has been a default layer in Google Earth since the beginning of this year. Terms of the deal were not disclosed, but there is a bit more information at the Official Google Blog. The company will move its operations to Zurich, where Google's European geo unit is headquartered, a Google representative said at the Where 2.0 conference in San Jose, Calif.

Featured Video

Why do so many of us still buy cars with off-road abilities?

Cities are full of cars like the Subaru XV that can drive off-road but will never see any challenging terrain. What drives us to buy cars with these abilities when we don't really need them most of the time?

by Drew Stearne