Being seen in public wearing Google Glass is a statement.
Some, though, see it as a statement that you are tone-deaf, socially blind, and congenitally self-righteous.
Casinos have banned it and one Seattle restaurant owner described Google Glass wearers as "man children stinkin' up the joint."
But now one joint has come to Glassholes' rescue. As the San Francisco Chronicle reports, the Stanford Court, in San Francisco's snooty Nob Hill, is welcoming Glass wearers.
Indeed, it's not just opening its arms. It's opening its pockets, by offering a free cocktail to anyone who DOES wear Glass in its Aurea Lounge.
Naturally, there's an element of brown-nosing to the monied. A hotel spokesperson told the Chronicle: "The complimentary drink is geared toward the local tech crowd who own a pair, and might feel like an outcast or nuisance due to the recent string of negative press. [We] want them to feel at home."
There is a tiny catch. No, it's not that you have to first count backwards from 100 in Mongolian.
To qualify for this fine free cocktail, you have to photograph your drink or the hotel with your Glass and post your work to Instagram, Facebook, or Twitter with the hashtag #stanfordcourt.
In a possible lapse of humor, you appear to get nothing if you post your photograph to Google+.
Personally, if I walked into this hotel bar and saw that almost everyone was wearing Google Glass, I'd run for the hills. Even though I was on one.
But this is bold-faced marketing at its finest. The hotel is under new management. It was apparently spurred by the dust-up the other week in a slightly less fancy establishment, when a social media consultant called Sarah Slocum was allegedly assaulted for wearing her Glass and allegedly recording people.
Stories differ as to everything that might have truly transpired. Moreover, the Los Angeles Times reported on Tuesday that Slocum was once accused of recording her neighbors surreptitiously with her cell phone.
Still, I fancy that those who want to see a veritable coven of Glass doing their worst will be tempted to the Stanford with the idea of mockery or worse.
We should all be glad to live in such exciting technological times.
I can currently find no evidence that, if the promotion is a success, the hotel intends to rename its bar The Glasshole In The Wall.