GE sponsors 'Ecomagination' contest for college students

Company partners with MTVU to encourage students to come up with innovative ways to make their campuses more environmentally friendly.

GE has partnered with MTVU--MTV Networks' university-oriented offering--for the "Ecomagination Challenge," a contest in which college students are encouraged to come up with innovative ways to make their campuses more environmentally friendly. The student who comes up with the winning idea will be awarded with a $25,000 grant to set the project in motion, as well as a 2007 Earth Day concert and festival for his or her campus.

Full details of the competition won't be released until September 1st, but after that, students will have until December 1st to devise their most creative campus-greening ideas. The winner will be announced in March.

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