SAN FRANCISCO -- The way people pay for things is changing fast -- but it's about to start changing even faster, eBay CEO John Donahoe said this morning.
Speaking at the BoxWorks conference, Donahoe said the rapid adoption of mobile devices by consumers was making it easier for consumers to pay in a variety of new ways. Countless companies have sprung up trying to cater to those consumers, he said, and the result will be a flurry of innovations.
"Most people are underestimating how fundamentally the shopping and payment experience is going to change," said Donahoe, who has led eBay since 2008.
For its part, Donahoe said, eBay has made mobile payments a high priority. Its PayPal business has introduced several new ways to pay -- a fact that has largely been lost in a media environment that has focused on its chief competitor, Square. Donahoe praised one of the changes eBay has brought to the market in particular: users can hit a "PayPal" button at Home Depot and pay using a mobile phone number and a four-digit PIN code, without ever removing a phone or wallet from their pockets.
In March the company, called Here, that lets users make and accept payments using a dongle that connects to their mobile devices. Here went unmentioned during Donahoe's talk, though.
Already in the United Kingdom and Australia, mobile payments represent 25 percent of all payments eBay receives. Soon, they will be over 50 percent, Donahoe said.
Moderator Marc Andreessen asked Donahoe how eBay would compete against the "thousands" of companies springing up in hopes of disrupting it. Beyond encouraging creativity inside of eBay, Donahoe said, the company would continue to acquire companies that fit its mission of enabling commerce around the world.
The result will be a rapid shift in payments, he said.
"There will be more change in how consumers shop and pay in the next three years than there has been in the last 20," Donahoe said. "Mobile is at the very center of that."