Metasearch engine Dogpile announced Tuesday that it has raised $100,000 toward its goal of raising $1 million to help pets in need.
Dogpile donations are being funded through its Search and Rescue program, a service that's designed to help pets by donating a portion of the search engine's revenue to animal-related charities. Each time a visitor uses Dogpile's search or its Search and Rescue Facebook application, the company delivers some of the revenue generated from that query to the ASPCA.
"Whether people are using Dogpile.com for their online holiday shopping or just for general information searches, the traffic to the site has helped us raise a significant amount for the ASPCA already," Stacy Ybarra, Dogpile's senior director of corporate giving, said in a statement. "Search and Rescue allows any individual with access to a computer to support a worthy cause without significantly changing their habits or spending a penny of their own money."
Dogpile's Search and Rescue program has a goal of raising at least $1 million for pets in need through the end of 2009. As of this writing, the total amount raised has reached $108,000.