Does iPhone damage rate suggest bathroom confusion?

SquareTrade found Americans are spending billions on damaged iPhones, with a surprising amount of the destruction occurring on the john.

SquareTrade

The budget is a big topic this presidential-campaign season, but I've come across a solution to our fiscal woes that doesn't get enough press -- dealing with all the dollars flushed down the toilet (sometimes literally) due to the scourge of dropped, soaked, and otherwise damaged iPhones .

According to gadget warranty outfit SquareTrade -- which also recently informed us of the most dangerous states to be an iPad or iPhone -- damaged iPhones have cost Americans $5.9 billion since their introduction in 2007.

In the great insurance tradition of painting the world as full of risk and danger at every turn, the company compiled its data by extrapolating from a survey of 2,000 iPhone users. In the last 12 months alone, 30 percent of those iPhone users have damaged their device. Based on the survey sample, SquareTrade came up with the tally of nearly $6 billion in damaged iPhone costs, including "the cost of repairs, replacements and insurance deductibles for cracked, dropped, pummeled, kicked, and water- damaged iPhones ."

SquareTrade says it found a surprising number of iPhone users had dropped their phone in the toilet. Interestingly, as the infographic below demonstrates, the amount spent on iPhone damage is also twice as much as the amount spent on toilet paper by Americans every year. Hopefully this doesn't indicate that some Americans are confusing their smartphone with the T.P. in the john, but just to be crystal clear folks -- there is definitely not an app for that.

Apologies for that visual, I suggest washing it away with this pretty infographic from SquareTrade (click on image to enlarge):

Click for full-size image. SquareTrade
About the author

Crave freelancer Eric Mack is a writer, radio producer, and podcaster based in Taos, N.M., but he lives in Google+. He's also managing editor of Crowdsourcing.org and has written e-books on both Alaska and Android. E-mail Eric.

 

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