Cyber Monday spending up 15 percent

Shoppers hit the Web in force on Monday, which led to the second-biggest online shopping day on record.

Visitors to e-commerce sites spent $846 million on Monday, an increase of 15 percent over the same day a year ago, according to ComScore.

Monday, referred to as Cyber Monday by online retailers, capped off a successful Thanksgiving holiday weekend for the industry, which overall saw spending jump 13 percent.

It's a welcome relief for an industry that was mostly bracing for the worst .

"Consumers are clearly responding positively to retailers' aggressive online discounts," ComScore Chairman Gian Fulgoni said in a statement. "With Cyber Monday promotions beginning in earnest over the Thanksgiving weekend, consumers have finally begun to open their wallets, setting off a streak of four consecutive days of extremely strong growth..."

ComScore ranks the $846 million spent Monday as the second-biggest day of online shopping ever. That should be encouraging to retailers, since typically Cyber Monday isn't the biggest spike in online sales for the holiday season, just the first, according to retail analysts.

It also comes on the heels of a better-than-expected Black Friday shopping day, so the retail picture this holiday may not be quite as dreary as expected. What remains to be seen, however, is whether retailers were able to draw any sort of profit after the aggressive promotions that clearly attracted shoppers.

About the author

Erica Ogg is a CNET News reporter who covers Apple, HP, Dell, and other PC makers, as well as the consumer electronics industry. She's also one of the hosts of CNET News' Daily Podcast. In her non-work life, she's a history geek, a loyal Dodgers fan, and a mac-and-cheese connoisseur. E-mail Erica.

 

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