Was it something I said? I know I called the Cowon Q5W portable video player pricey, but let's not be dramatic about it. Chalk it up to a prespring cleaning, I guess, but Cowon has dropped the MSRP on all its products--even the A3 and the Q5W, which I just finished reviewing. New pricing is up on its JetMall site, where the company is also offering the Q5W's GPS cradle free with purchase (reg. $199). Most notably, Cowon has shaved $40 off the price of the Q5W and put the 16GB version of the iAudio 7 down to $209.