Best Buy takes back Apple TV exclusive
Erica Ogg Former Staff writer, CNET News
Erica Ogg is a CNET News reporter who covers Apple, HP, Dell, and other PC makers, as well as the consumer electronics industry. She's also one of the hosts of CNET News' Daily Podcast. In her non-work life, she's a history geek, a loyal Dodgers fan, and a mac-and-cheese connoisseur.
Best Buy on Thursday retracted that it had arranged to get deliveries of the Apple TV device two weeks ahead of every other electronics retailer except Apple's own stores.
Apparently that was a bit of an exaggeration, Best Buy spokesman Jeff Dudash said Thursday. To be clear: Best Buy will still be getting an initial shipment of 3,000 Apple TVs that will be available for purchase beginning Tuesday, March 27, he said, but he wouldn't say whether Best Buy will have the device for any exclusive period of time.
Best Buy is now deferring to Apple on retail shipment strategies for its latest product. Apple spokesman Steve Dowling said he is looking into the matter, so stay tuned.