AT&T president demos new TV apps

At NewTeeVee Live, a peek at AT&T's vision of television

At the NewTeeVee Live conference in San Francisco today, AT&T Group President Ralph de la Vega gave a peek into projects from the AT&T lab.

How much is that doggie window? Rafe Needleman / CNET

The focus of all these demos was the interplay of the Net, mobility and television, what AT&T calls, "three-screen integration." The most compelling was a cellular-based videophone application where the video call could be transferred to a television. "Wouldn't you take that call? It's only 50 cents," de la Vega said.

Also in the labs: Multiple picture-in-picture, so you can watch multiple video streams at once. Great for sports.

Other demos duplicated things we can already do on Web-connected PCs: order books, geo-locate loved ones through their mobile phones, track flights, and stream real-time weather data.

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