Foursquare business development rep Eric Friedman said on the company blog that Wheelock was "the first human to ever use a location-based service from space," leaving open the possibility that aliens somewhere else in the universe may have developed their own social-networking services and consequently, as far as we know, may have been checking into interplanetary locations for thousands of years. (But do they have ?)
The check-in was, in part, a promotion for the National Aeronautics and Space Administration (NASA) as it encourages ordinary, non-space-based Foursquare users to follow its profile on the networking site and receive tips and points for checking into places like the Smithsonian National Air & Space Museum, the U.S. Space Camp, and the Jet Propulsion Laboratory.
As a result, ordinary Foursquare users can earn the NASA Explorer badge, too. That makes it a bit different from the last time Foursquare participated in a stunt involving a sponsored badge that could be obtained by checking in at an extremely difficult-to-access location: The "Last Degree" badge, a promotion in conjunction with an Arctic climate-change awareness campaign, can only be unlocked at the North Pole.