Apple's Newsstand raking in $70K a day, study says
According to a new study, Apple's storefront for newspapers and magazines earned about $70,000 a day during February.
Just how much are people spending on digital editions of newspapers and magazines on Apple's digital Newsstand app?
In a study of Apple's App Store for iPad during the month of February, market research firm Distimo says the top 100 publications brought in more than $70,000 a day. That metric -- which is just revenues from the United States -- is led by News Corp.'s The Daily, followed by The New York Times and The New Yorker magazine, the firm said.
iTunes apps.in October, providing a way for users to view newspapers and magazines they've purchased or subscribed to. The app also doubles as its own storefront, where users can browse and purchase content, similar to Apple's App Store, iBooks, and
Apple does not disclose what individual app makers and content providers earn on its store. The company doles out 70 percent of each sale to content creators, taking a 30 percent cut for itself. Publishers can also let existing subscribers view digital editions of content to which they already subscribe, however they're not allowed to link to outside Web sites where subscriptions can be struck outside of the App Store.
That model has had a mixed reception by publishers, some of which have sidestepped selling through Apple and opted to offerthrough the Web instead.
Distimo's studies track Apple's App Store, the BlackBerry App World, GetJar, Google Play, Nokia's Ovi Store, Palm's App Catalog, and Microsoft's Windows Phone 7 Marketplace using "collected transactional data."
Other noteworthy metrics from the study: