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Apple's music store: Over 1 billion served

Scott Ard Former Editor in Chief, CNET
CNET former Editor in Chief Scott Ard has been a journalist for more than 20 years and an early tech adopter for even longer. Those two passions led him to editing one of the first tech sections for a daily newspaper in the mid 1990s, and to joining CNET part-time in 1996 and full-time a few years later.
Scott Ard

Apple Computer has sold 1 billion songs via its online music store.

At about 9:40 p.m. PST Wednesday, the company's online counter reached the 1 billion mark. For several minutes before the online counter crossed the threshhold, about five songs per second were being tallied, but with about 50,000 to go, the counter suddenly jumped to 1 billion and stopped.

To the purchaser of the billionth song, the company promised a 20-inch iMac (whether it's the model with the Intel chip was not specified), 10 60GB iPods, a $10,000 iTunes Music Card and "a full-ride scholarship in your name to a world-renowned music school."

Stay tuned for the identity of the winner.