Apple leapfrogs RIM in Q3 smartphone sales
Analyst firm Strategy Analytics finds that Apple pulled ahead of the BlackBerry maker in total smartphones shipped, a few days after Steve Jobs makes the same claim.
Apple CEO Steve Jobs proclaimed earlier this week that his company is leaving RIM in its dust, an now one industry analyst firm has stepped up to corroborate that.
Nokia, still the worldwide leader of smartphones, shipped 26.5 million devices. But it wasn't just Apple that improved: the entire smartphone market grew to 77 million units, 78 percent better than a year ago, the report states.
Strategy Analytics' report echoes, but doesn't exactly match, the numbers Apple shared on its fiscal fourth quarter earnings call Monday. "We sold 14.1 million iPhones in the quarter," Jobs told investors. "It handily beat RIM's 12.1 million BlackBerrys sold for their most recent quarter. We've now passed RIM, and I don't see them catching up with us in the foreseeable future."
The BlackBerry maker didn't appreciate Jobs' aggressive comments. Shortly after, RIM co-CEO Jim Balsilliecalling Apple's counting methods into question and accusing Jobs of only telling customers "half" the story.
Balsillie pointed out that his company's quarter ended in August, while Apple's ended in September, a traditionally lucrative smartphone-selling period. Strategy Analytics' report also covers three months, but it's not clear which three months it's taking into account.