Following released an additional tweak that lets publishers decide whether they want their sites to show up in Google News, Google Web search, both, or neither.that gives Google News users access to some content that would otherwise be behind a pay wall, Google has
Previously, if a publisher wanted to request inclusion in one or the other, but not both, sending a request to Google was required. This now automates the process.
These updates to Google's news indexing come at a time when media outletsat the search giant as a revenue suck--and in response, Google insists it's good for publishers because it drives traffic. News Corp. CEO Rupert Murdoch has made concrete threats that he will and is reported to be in talks with Microsoft to strike an exclusive deal on its Bing search engine.
By offering more flexible options for choosing where exactly news outlets want their content to appear, Google comes across as friendlier and less authoritative--at least on the surface.