The Studios project announced last month that it was Instant Video service.. The Studios effort -- which hitherto had been focused on short and feature-length films -- is designed to provide original programming for Amazon's
Amazon Studios works differently than traditional Hollywood production companies in that it solicits original scripts via the Web -- writers can have their pitches reviewed publicly or by the studio staff. If a project gets picked to be moved along to the Studios' Development Slate, the creators receive $10,000, and the show may eventually be produced.
Here are the creators' descriptions of the first four chosen shows. "Buck Plaidsheep" is for kids; the others are for adults.
- Magic Monkey Billionaire When their magician owner dies after winning the lottery, Rabbit and Monkey are shocked to learn that he left his money to happy moron Monkey and donated evil genius Rabbit to a 2nd grade class. In each episode, Rabbit hatches a plan to steal Monkey's billions.
- Buck Plaidsheep Buck Plaidsheep, the courageous critter from Fleecy farm, will face any danger and solve any problem. Armed with a variety of vehicles, whether it be a jet pack, rowboat, hang glider or even a jeep, he always has the best vehicle to get the job done.
- Doomsday This comedy mockumentary follows Gabriel Bell, a new age prophet, conspiracy theorist, public speaker, and self-proclaimed 'Wisdom Warrior,' as he seeks to spread the word of (and perhaps even generate a little money from) his prophecy that the world will end on December 6th 2012. We also explore the lives and supposed final days of four fans of Gabriel, who all believe in his theories for very different reasons.
- The 100 Deaths of Mort Grimley In this animated comedy, Hell desperately needs new customers. Mort Grimley, a middle-aged suicide, is forced by Belphegor, Hell's corporate slave, to get 100 more people to kill themselves or be doomed to spend eternity right next to the cruel mother he tried to escape.
Amazon Instant Video is looking to compete with rival offerings from Netflix, , and , all of which are developing their own programming. The services need to differentiate themselves, and to flesh out their content without having to lean too much on traditional Hollywood studios -- some of which have been holding back prime programming from streaming services so they can distribute it themselves.