Amazon expands Fresh delivery service to San Francisco

AmazonFresh promises same-day and early morning delivery on more than 500,000 items.

Screenshot by Lance Whitney/CNET

Consumers in San Francisco can now order groceries and other items via AmazonFresh.

Already available in Seattle and Los Angeles, the online grocery shopping service will now let San Francisco residents choose from among 500,000 different items for free same-day and early morning delivery from Amazon. Buyers can order fruit, vegetables, and other food items as well as electronics, appliances, toys, and automotive items, among other products. Delivery is free as long as the order tops $35.

Amazon also sells fresh food from local shops and restaurants through a program called San Francisco Spotlight. The retailer handpicks local businesses for such items as fish, pastries, coffee, and ready-to-eat meals. Buyers can order fresh seafood from San Francisco Fish Company, pastries from Market Hall Bakery, and Japanese delicacies from Delica.

AmazonFresh is free for 90 days to Amazon Prime subscribers. After that, consumers will need to ante up $299 a year to keep the service itself fresh.

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