PC components have grown more efficient, but then powerful graphics chips eat up the energy savings. Hard drives with moving parts are gradually handing over tasks to flash memory, but then faster Wi-Fi chips cause the battery meter to plunge.
After years of, it's time to point fingers at the supply: the lithium ion battery.
Manufacturers have been pushing lithium ion to its limits in recent years. The result of that push has included slightly longer battery charges--and safety disasters, such as thein 2006.
"Some of the problems you see in the industry are (partly from) the need to over-engineer the system and having huge cost pressure," said Christina Lampe-Onnerud, founder and CEO of Boston Power, a battery developer.
Lithium ion technology was considered a fantastic solution when it was introduced commercially in the early 1990s. But there's no more room for improvement without pushing the envelope of cost and safety, Lampe-Onnerud said.
As a result, battery manufacturers have been experimenting with new materials, which could offer major breakthroughs--and lead to the unintended consequence of making life a little more difficult for notebook vendors.
For example, Panasonic, one of the three major battery vendors along with Sanyo and Sony, has developed a new battery cell that can hold more of a charge than the standard cell. (A standard lithium ion battery holds six cells.)
Panasonic doesn't discuss the materials being used to build that cell, but it is one of many companies investigating the use of metals other than lithium, such as nickel and manganese, on the cathode of the battery, said Andy Keaths, power sources enabling manager at Intel.
CEO, Boston Power
Right now, Panasonic is using those new cells in batteries only for its own notebooks. But one day, it could license that technology to other manufacturers, which might also come up with their own new materials for both the cathode and anode of a battery. Intel is also looking at alternative metals and power sources over time, with investments in companies such as Zinc Matrix Power.
Those alternative metals present problems of their own, however, because they can require slightly different charging voltages and can add cost to the battery, said John Wozniak, who holds the title of distinguished technologist in Hewlett-Packard's notebook engineering group. It can also take awhile to introduce new, unproven materials.
"Right now, when I see road maps that say we're going to have this capacity at this time, I plan for something like six months after that," Wozniak said.
Working with what's there
Barry Huret, president of battery consulting firm Huret Associates, isn't quite so pessimistic about the future of lithium ion battery technology.
"They just have to get what they are using under the best control," he said.
In that vein, instead of focusing on extending battery life, Boston Power is working on designs that improve reliability, performance and safety of lithium ion technology. For example, the company wants to create a battery that doesn't lose its charge capacity over time, as opposed to current batteries that become more impotent as time passes.
This could be a big selling point for HP's enterprise customers, which currently buy three-year warranties on notebooks but are only entitled to one-year warranties on batteries, Wozniak said. If customers must live with small increases in battery life, perhaps they'll respond to other selling points when it comes to batteries.
"If I can't get all-day runtime, maybe I can do a fast charge at lunch," he said.