$399 iPad 2 a Kindle Fire killer?

Apple is continuing to sell the iPad 2, dropping the price for a new 16GB model to $399. You can also pick up a refurbished 16GB unit for $349.

The iPad 2 is sticking around--but only the 16GB models (click to enlarge). Apple

In recent weeks there's been speculation that Apple would continue selling the iPad 2 after the new iPad came out to further amp up the pressure on competing 10-inch Android tablets, which were having a hard enough time competing with the iPad 2 at Apple's entry-level price of $499.

Well, it turns out the iPad 2 is indeed sticking around, and it's selling for what people thought it might: $399. But only the 16GB models will continue to be sold new.

If you're willing to go the refurbished route, you can shave off another $50, as Apple is selling the 16GB Wi-Fi-only unit for $349 (the 32GB model is selling for $449). That's pretty enticing and a mere $150 more than the Kindle Fire and Nook Tablet, both of which retail for $199 and are smaller devices with only 8GB of built-in memory (the Nook's memory is expandable while the Kindle's is not).

True, you can also get a refurbished Kindle Fire for less, but by moving into sub-$400 territory with the iPad 2, the choice for consumers gets a little trickier. Just a $100 price chop can make a big difference psychologically and, as I said, $349 for a refurbished iPad 2 will be really tempting for a lot of folks who don't want to drop $499 for the newest iPad.

 

Join the discussion

Conversation powered by Livefyre

Show Comments Hide Comments
Latest Galleries from CNET
Best mobile games of 2014
Nissan gives new Murano bold style (pictures)
Top great space moments in 2014 (pictures)
This is it: The Audiophiliac's top in-ear headphones of 2014 (pictures)
ZTE's wallet-friendly Grand X (pictures)
Lenovo reprises clever design for the Yoga Tablet 2 (Pictures)