32GB Zen flips Touch the bird

Creative has dropped pricing on their 32GB Creative Zen mp3 player.

Photo of Creative Zen 32GB MP3 player.
The high-capacity flash DAP war escalates. Creative, Inc.

Creative, one of the first MP3 player manufacturers to cross the 32GB threshold for flash-based MP3 players, has lowered the price of their 32GB Zen from $349 to $299. Could this price drop have anything to do with Apple's recently released 32GB iPod Touch? I wouldn't bet against it. After all, it sounds much more impressive to say that the Zen is a full $200 less than the competition. People like big round numbers, right? The Zen also has the advantage of SDHC memory expansion, offering a potential 48GB of solid state storage.

If you're looking for more MP3 players with capacity to spare, I just updated my 'MP3 players for file hoarders' feature over on CNET.

About the author

Donald Bell has spent more than five years as a CNET senior editor, reviewing everything from MP3 players to the first three generations of the Apple iPad. He currently devotes his time to producing How To content for CNET, as well as weekly episodes of CNET's Top 5 video series.


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