You need 3 things:
1. A digital picture.
2. An email address
3. A program to send e-mails from that email address
It seems your question isn't complete. If there's something really surprising after the c, please post again and tell more.
Smosh tells CNET what it took to make it big online
Internet sensations Ian Hecox and Anthony Padilla discuss how YouTube has changed and why among all their goals, "real TV" isn't an ambition.