I read what Electronicspimp wrote and hes absolutely right. You said Panasonic rates under LG for "ease of use" and then go on to babble how detailed the 3D interface is on the Panasonic and thats what it should be judged by under "ease of use". What part of "ease of use" do you not understand? Have you even used an LG remote/3D interface? I have. I've also used Vizio's, Pansonic's, Samsung's Sony's (although Vizio's can be improved). Theyre all the pretty much the same as far as options. They have the same exact "picture settings' you mention. All TVs follow a standarized global setting in menu functionality. What is added on after that is completely up to the manufacturer. I'm talking 2D to 3D conversion, backlight control, blur-free, etc. LGs however has a unique set up where you dont have to push any cursor buttons, which is why it received a good rating for "EASE OF USE". It wasnt graded on "Super Duper 3D Interface complexity". And the way you talk about Panasonic being superior over LG is a bias opinion. You don't mention exactly why you prefer the Panasonic over the LG, however I have heard some people do prefer some TVs over others but they back up their opinion with their own input. They dont smily face their way for approval.