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CNET News Video: New Web portal links U.S. factories with U.S. designers
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CNET News Video: New Web portal links U.S. factories with U.S. designers

1:42 /

Check the labels on your clothing. There's a good chance it was made overseas, anywhere but here in the United States. A new Web site is hoping to change that by using technology to connect American factories with American designers. CNET's Kara Tsuboi reports.

-In a small cluttered sewing room in San Francisco, Jesse Dhillon and Chris Wake are hoping to redesign the ubiquitous uniform for tech professionals across Silicon Valley, the hoodie. -There's a lot of things wrong with it, but there's a couple things that I really like, it's a slim fit, it's a light material. -Typically, it'd be near impossible for 2 amateurs. Startup guys by day, to needle into the garment industry. That's because the majority of production is done overseas where communication is difficult, and costs are prohibitive for a small batch. -Every client has come to me, who's tried to go on off shore as it has a nightmare story. -Laury Ostrow, from the San Francisco factory, SJ Private Label, connected with the founders of Subrational through a new website, Maker's Row. -As of right now, it's much easier to find many factories on the other side of the globe, than it is to find in your own backyard. -In less than a year, Matthew Burnett and his Maker's Row co-founder, Tanya Menendez, have already enlisted 14 hundred American factories and have made tens of thousands of connections between them, and designers. -We're just really excited about being able to create these connections and really make an impact on American Manufacturing. -As for SJ Private Label and the Subrational team and their hoodie, the design process has just begun. -It has to be a balance between, you know, stylistically, what-- you want to look like and then also, you know, at what price point you're gonna bring it in. -But for the designers, driving across the city to meet with your manufacturer is a whole lot easier than flying across an ocean. In San Francisco, I'm Kara Tsuboi, CNET.com for CBS News.

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