Quickflix has posted results for the first quarter of 2015, saying that the increased hype around rival video streaming launches has boosted demand for the service, but the company has lost more than AU$850,000 since the start of 2015.
Last December saw more Quickflix customers with access to video-on-demand streaming than physical DVD rental for the first time in the company's history.
Quickflix is not concerned about losing customers as Netflix launches in Australia, but says there are some big legacy players with plenty to lose in Australia's streaming future.
The CEO of Quickflix has called on Netflix to "play by the rules" and to stop what it calls a breach of copyright by allowing "back door" access to its service in Australia.
Quickflix CEO Stephen Langford confirms "business as usual" after shares change hands, while he is eager to battle Netflix face-to-face in Australia.
The Australian video on demand service has confirmed that Nine Entertainment Company has bought out of all HBO's Quickflix shares.
The Australian TV and movie video on demand service is now compatible with the Google Chromecast media streamer.
TV-hungry Australians will no longer need pay TV to watch "premium TV series" such as "Mad Men" and "Orange is the New Black", thanks to an agreement to bring those shows to Quickflix.
The Australian streaming video service has made the jump to another next generation console, landing on the Xbox One.
The video-on-demand and disc rental company offers a streaming-only subscription for under ten bucks.