The trio of products signals an ambition to be more than just a smartphone maker. But is it enough to break HTC out of its corner?
Don't look for Google to run a large-scale network. Instead it's teaming up with wireless carriers, as it does with hardware makers for Nexus devices.
Playbook, take 2? "It's on my mind," says CEO John Chen. But it wouldn't be a tablet for tablet's sake -- it would have to be "iconic."
The company also plans to release a second Porsche edition and another keyboard BlackBerry later this year.
Vkansee has a working model of an optical fingerprint sensor that it claims is more accurate and secure than the competition.
Microsoft's focus on productivity will be evident in the impending top-of-the-line smartphone, poised to launch alongside Windows 10.
The Korean electronics giant believes its technology will allow people to pay with their smartphone in more places.
Chairman Tom Wheeler shouts "No, no, no, no!" The new regulations won't dictate carriers' rates, impose tariffs or meddle with their business.
CEO Peter Chou says HTC is still plugging away on the project but wants to "be very careful." Meanwhile, the competition just keeps getting hotter.
The move is part of the company's evolution into a software business, which includes working with every major operating system.