The software maker is struggling to make sure its online stores are clean, well-lighted places for apps, even as it readies the update to its Windows operating system.
With Windows 10 due out this summer, the software giant wants to get rid of the junk apps littering its Windows Store.
By making the app store for its own OS available nearly everywhere, the electronics giant may be trying to tempt more developers into creating apps for the platform.
The company's online stores were down for about 12 hours Wednesday because of an internal server error.
Developers will be able to buy ad space at the top of results so their apps pop up when users search for programs in Google's app store.
The "Games for Kids" section of the App Store might help allay parental concerns about the app world for kids.
Company touts records all around: a 50 percent sales increase in 2014, half a billion dollars spent by consumers the first week of 2015, and its single-best day, on New Year's.
If you live in the European Union and are unhappy with a software purchase, you now have a two-week window to ask for your money back -- no questions asked.
Coming in January, the app store for the privacy-focused Blackphone will only allow apps that pass several security tests.
A new deal between the two companies will allow consumers in China to pair their Apple ID with the country's most popular payment card to make purchases on its App Store.