Lyft sells carpooling business to Enterprise

The ride-sharing company sells carpooling service Zimride to the car rental company.

Screenshot by Donna Tam/CNET

Lyft, the car-sharing service that has cars sporting a pink mustache, is selling Zimride , its Web-based carpooling service, to car rental company Enterprise for an undisclosed amount.

Zimride, a separate business under the Lyft name, connects carpoolers for college and corporate campuses. With 350,000 users across 130 campuses, it's the largest ride-matching program in the country, according to a press release from Enterprise. The acquisition closed on Wednesday, but Lyft will help Enterprise expand Zimride's services through a transition period.

Zimride started in 2007 and uses people's Facebook information to make connections. The company renamed itself Lyft before venturing into the mobile, on-demand car service. By dropping Zimride, Lyft will be able to focus solely on its mobile product.

About the author

Donna Tam covers Amazon and other fun stuff for CNET News. She is a San Francisco native who enjoys feasting, merrymaking, checking her Gmail and reading her Kindle.

 

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