James Martin
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Skitchy: "Lethargy My Friend"

Show summary: From his cutting edge album comes the first music video from the eclectic artist Skitchy. For too long artists have had little or nothing to do with their own promo videos, but Skitchy has decided to buck that trend and created a slightly disturbed 3D animated masterpiece - by himself. 3D animation in music video is usually reserved for artists with high budgets and large teams of animators, but with this piece Skitchy has broken the mould. The video revolves around a day in the life of a robot living in a world that is part cartoon and part reality. When a gang of thugs attack he decides to get revenge. An idea comes to him when he spots something bouncing along the sidewalk - a human heart. So he grabs his shovel and heads for the cemetary... Skitchy commented "Originally I was making the video as a purely promotional piece for my music, but as time went by it took on a life of its own. When you make something comletely by yourself you have no restraints, and working in a 'virtual' 3D world gives you free reign to 'play God'. I could visualise certain scenes, and others just happened as I built and animated them."

Category: Download Music

April 24, 2006
thejamesthing's picture
  • James Martin
  • Photojournalist
  • San Francisco, CALIF.,

About Me

    • CNET.com

    Occupation:

    Photojournalist
  • Short bio:

    I am a multimedia photojournalist based in the San Francisco Bay Area.
  • Interests:

    Food, Cooking, Traveling, Skiing, Photography
  • Tech Interests:

    Robots, Storytelling
  • Home page:

    http://www.remaininlight.com
  • OS:

    MAC
  • Machine:

    MacBookPro

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