This design is brilliant, in that is so beautifully summarizes the reasons I will never own an Apple product. It's designed with no thought to the consumer's customization or use -- you're right, Peter, it is just for one tiny market segment, the ones that aren't interested in innovation. Apple doesn't innovate, it dictates, and if you don't want to do things their way you're not "cool". That's a brilliant way to run a fashion company, but a lousy way inspire growth in the computer industry. And, yes, I know many Mac users that are perfectly happy to put up with this kind of restrictive nonsense all in the name of "cool", and especially in the name of sticking it to Microsoft, but it could be argued that there has been much more innovation coming out of the PC hardware platform over the last decade than the Mac hardware platform. I'm not anti-Mac . . . I'm anti-elitist, especially when it comes to developing new technology. In reply to: "Apple's MacBook Air: A design review"
January 17, 2008