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This chart is full of errors
Has anybody explained to whomever created this chart the notion of unique visitors and duplication? You cannot simply add unique users of Yahoo and MSN to get to a total combined number, because there's a tremendous amount of overlap where Yahoo users also go to MSN, and visa versa. The combined unique visitors of two sites will be more like 600MM uniques, not 1.2B!! There are 1.2B people online in the entire world.... Same applies for your cals of mail/IM combination. Also, in order to compare apples to apples, you need to count Yahoo and Google total revenue excluding partner commissions, so the revenue numbers are $5.1B and $11.7B, respectively. (Not $7B and $17B).
Whoever created the chart doesn't understand these companies' business or online market metrics....
February 2, 2008

1 reply

This chart is full of errors
Has anybody explained to whomever created this chart the notion of unique visitors and duplication? You cannot simply add unique users of Yahoo and MSN to get to a total combined number, because there's a tremendous amount of overlap where Yahoo users also go to MSN, and visa versa. The combined unique visitors of two sites will be more like 600MM uniques, not 1.2B!! There are 1.2B people online in the entire world.... Same applies for your cals of mail/IM combination. Also, in order to compare apples to apples, you need to count Yahoo and Google total revenue excluding partner commissions, so the revenue numbers are $5.1B and $11.7B, respectively. (Not $7B and $17B).
Whoever created the chart doesn't understand these companies' business or online market metrics....
February 2, 2008

1 reply

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