HTC Tattoo

(Credit: HTC)

After playing peek-a-boo for the past few weeks, HTC officially introduced its latest Google Android handset on Tuesday, the HTC Tattoo.

Formerly known as the HTC Click, the Tattoo, we presume, gets it name from the customization options it offers and is being advertised as an Android phone for all. It's the second phone from the company, after the HTC Hero, to use the HTC Sense user interface, which provides up to seven home screen panels that can be personalized with various widgets, shortcuts, and wallpapers.

The phone itself is pretty compact at 4.17 inches tall by 2.17 inches wide by 0.55 inch thick and 3.99 ounces. The HTC Tattoo features a 2.8-inch QVGA resistive touch screen and comes with a 3.5 millimeter headphone jack, a microSD expansion slot, and a 3.2 megapixel camera. Wi-Fi and Bluetooth are also onboard. Of course, as an Android phone, you get access to Google's various services, including Google Maps, Google Mail, and the Android Market.

The quad-band HTC Tattoo will be available in Europe first (of course), starting at the beginning of October. According to HTC, the smartphone will roll out to the rest of the world in the following months. Pricing was not announced at this time, but we're thinking a sub-$100 price point would be pretty sweet, especially for something that's marketed for such a broad audience.