Cooley needs a cigarette after a personal moment related to the wonder of band printers and the glory of dot-matrix. Who knew? We also have a good long talk about how soon physical papers will disappear and teach Rafe all about the Konami Code.
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dot matrix forever
Hey Buzz Crew,
Regarding episode 968, lots of people are trying to figure out why Amazon thinks they can sell a $589 Kindle. I have a theory. The Kindle DX is just a decoy.
According to Dan Ariely's book Predictably Irrational, people have a hard time determining the value of something unless they have something to compare it with. He cites the following example: Years ago, when bread makers first appeared on the scene, Willaims-Sonoma had a difficult time selling their $275 bread maker. In stead of lowering the price, they introduced a second model which was bigger and more expensive. Once they did, the original model started flying off the shelves. The bigger, more expensive model was just a decoy to drive sales.
Amazon wants to sell more Kindles, but eBook readers are still a novelty and the public doesn't really know yet what they are worth. Instead of lowering prices, Amazon has given us a second device, a decoy, to subliminally persuade us to think the original Kindle is a great buy.
Love the show!
Hello buzz crew,
I just have to laugh at how we are just never satisfied.
we have our quad cores desktop computer and after a while we feel tied
down to it. We feel the need for something portable but powerful
enough, to run all our apps, so we get a laptop. A few weeks go by and
we start to complain the desktop replacement laptop is too big and
heavy so we swap it for a lighter and more portable netbook. Then
comes the iPhone, the solution to our problems! but wait… it’s too
small for reading so we get a kindle with it’s fancy e-ink and longer
battery life. Now we complain that the kindle has no color, and its
not big enough to read our newspapers, so get a giant kindle! The Dx,
but wait, it’s too damn pricy! And doesn’t do everything I need so I we
go back to our desktop and begin the cycle again. I think I got the
answer. A portable yet lightweight “iMac” strapped to my back with 3D
glasses. When will we be satisfied? That is the true question. Oh
well, I love my tech. Keep working Microsoft, Amazon and Apple, as we
will continue to dish out our hard earned cash at the next great thing.
It’s a nerds world, love the show.