November 20, 2007 11:39 AM PST

An Open Letter to Comcast and Every cable/Telco on P2P

by Mark Cuban
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I'm not a Comcast customer. I happen to get service from Verizon, ATT and Time Warner at various locations where I pay for internet service.

If I was a Comcast customer, I would tell them, as I am now telling all the services I am a customer of:

BLOCK P2P TRAFFIC , PLEASE

As a consumer, I want my internet experience to be as fast as possible. The last thing I want slowing my internet service down are P2P freeloaders. Thats right, P2P content distributors are nothing more than freeloaders. The only person/organization that benefits from P2P usage are those that are trying to distribute content and want to distribute it on someone else's bandwidth dime.

Does anyone really think its free ? That all the bandwidth consumed with content being distributed by P2P isn't being paid for by someone ? That bandwidth is being paid for by consumers. Consumers who pay for personal, not commercial applications. When consumers provide their bandwidth to assist commercial applications, they are subsidizing those commercial applications which if it isn't already, should be against an ISPs terms of service.

Thats not to say there isnt a place for P2P. There is. P2P is probably the least efficient means of distributing content in the last mile. Comcast, Time Warner, etc should charge a premium to those users who want to act as a seed and relay for P2P traffic. After all, that is why P2P is used, right ? For content distributors to avoid significant bandwidth and hosting charges. That makes it commercial traffic far more often than not. So make them pay commercial rates.

That will stop P2P dead in its tracks. P2P isnt so good that people will use it when they have to pay for all the bandwidth it consumes. It will die a quick death. That will speed up my internet connection.

thats a good thing.

So hang in there Comcast

m

Mark Cuban co-founded Broadcast.com in 1992 and is currently the owner of the Dallas Mavericks.
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You didn't really think this through.
by grendelthing November 20, 2007 12:39 PM PST
So if I am downloading high bandwidth content from a media provider like iTunes, Amazon Unbox, PS Network, On Demand, or some other "commercial" enterprise, should my ISP block that as well. I'm assuming you mean business to business content or educational content delivery. But of course you weren't specific so we are forced to assume you mean all commercial endevours. Very poor writing indeed.

And for my strictly personal opinion. You must have absolutetly no taste in music. Some of the best stuff out there cannot be had from the major online retailers. Unless you live in a larger city with stores carrying a good stock of imports and obscure music, you're out of luck. I wont get into the legalities of it, bet there are tons of people who legally buy most of their music and only resort to P2P for stuff that can't be found anywhere else.
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While you're at it
by GrumpyGuy74 November 20, 2007 12:56 PM PST
Ban people from sending pictures. I mean, look at how much space a 12MP digital picture takes up. Think of how many pictures of other peoples children, pets and inane vacations we might be spared. Think of the electrons, the bytes, man! Don't stop there. There's certainly some reduction that could be achieved in forcing everyone to use abbreviations. Limit the number of characters that can be sent per email and the number of emails per person per day. Every bit counts. (pun intended) After all, we know the internet isn't here for everyone. It's just here for you. Oh, wait... Hmmm.

In all seriousness, this is why some service providers have download caps on connectivity packages. If the market won't bear the burden, it'll self correct... There's an analog to be found in vehicles... If I were to drive an SUV, I pay more in fuel costs than someone with a smaller vehicle. However, you also reap the benefits from the economy of scale. If you're comparing one home user to another and assuming one is a P2P sharer and the other a simple web browser, I would agree with the other commenter in that there are any number of legitimate (?) uses of this bandwidth beyond P2P. (YouTube, anyone?)
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What is 'Commercial Traffic'?
by mikemanuel57 November 20, 2007 1:27 PM PST
Mark, internet connections will only get faster and cheaper. Some areas already have fiber connections directly to homes. Most ISPs limit upload bandwidth and you do have to pay a premium price to get more bandwidth. So what if and ISP customer pays for a static IP address and extra bandwidth? Shouldn't he/she be able to decide what to use it for? (within legal limits of course). What if a legitimate company decides to use P2P (or hypothetically artists like Radiohead) to distribute content? If you want to speed up your internet connection, get a dedicated DS3.
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Great idea!
by badsponge November 20, 2007 2:05 PM PST
It's SUCH a great idea, let's expand this principle to the real world! The government should ban people for driving on the freeway unless it's for a really good reason. L.A. traffic sucks, so the only obvious solution is removing vehicles from the road, not upgrading the infrastructure.
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Yes, only as long as it doesn't affect me...
by halamadrid November 20, 2007 2:37 PM PST
First they shut down P2P, but I didn't say anything because I don't use P2P, then they shut down Amazon Unbox downloads, but I didn't say anything because I don't download from Amazon, then they shut down Google searches....
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About face... Forward, march!
by mypalmike November 20, 2007 4:32 PM PST
Grokster seemed to be worth defending not too long ago. Now it's death to the P2P freeloaders?
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The Internet's Idiot
by portorikan November 21, 2007 12:02 PM PST
The internet will get faster when ISPs remove limits on uploads and download
speeds for me and for the average consumer.
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Pirates Don't Use P2P Anymore
by Mr. Pirate November 23, 2007 8:03 AM PST
**** You stupid moron! Have fun with your Cable, lowlife!
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by kasaghn June 28, 2009 9:34 PM PDT
Okay lets make the world simple for you slow folks out there. I was an engineer who designed the software and network grid designs for Bellsouth yes the New ATT bought us out and I left but thats another story.

The internet works like this you pay for a set amount of acess to the "web" for example basic cable internet where i am from will cost you about 40 plus fees every month. You are buying about 200-500 Mbps (megabytes per second) of transfer speed usually limited to 2/3 full speed down and 1/3 up so at max run you wont exceed you bandwidth.

If you pay the 178 dollars a month I pay for fibernet you can get up to 3Gbps (Gigabytes persecond) of transfer. Yes this rocks for gaming cause not server is using the kind of bandwidth I have. I pay a premium for a service that honestly I never use to its full potential but I like it. The problem is it will probably be 5 to 10 years before everyone else starts to catch up and go beyond th middle ground of 700Mbps to 1.3Gbps (where most high end servers run).

What does all this mean well just that p2p does not use "your" bandwidth it uses "theirs" in a most stupid way but none the less "theirs". You want more speed buy more speed don't believe me call your local providers and dont just call one call all listed in your phone book cause there will be more than you think available to you.
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About Mark Cuban's blog

Mark Cuban co-founded Broadcast.com, a provider of online multimedia and streaming services, which was sold to Yahoo! in July of 1999. Prior to that, he co-founded systems integrator MicroSolutions, in 1983, and later sold it to CompuServe. He is the currently the owner of the Dallas Mavericks, and writes a blog at www.blogmaverick.com, which is reprinted here with permission.

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