Fake the fake!

Posted by Tim Leberecht

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(Credit: Ravi Chhatpar)

This high-end designer boutique in a trendy part of Seoul sells these bags at higher than Louis Vuitton's full prices, which is not nearly as hilarious as Louis Vuitton's unique methods in fighting back counterfeiters these days. Just look at this fake set-up of a fake bag seller that sells real bags during a recent exhibit launch party in New York. (via Notcot)

Tim Leberecht is frog design's vice president of marketing and communications and has worked in the media, entertainment, and high-tech industries. He is a member of the CNET Blog Network, and is not an employee of CNET.

Topics:: Business,; Design,; Brand,; Innovation,; Product,; Divergence

Tags:: fake shopping,; counterfeiting,; china,; product design,; korea,; handbags

Bookmark:: Digg; Del.icio.us; Reddit

Recent posts from Matter/Anti-Matter: The paradox of loyalty; Fake Times; TEDGlobal coming back to Europe in 2009 - and staying; We Feel Fine; Gadget-less Bond; Jan Chipchase and Design Research; Disruptive Realism; The marketing of a president

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About Matter/Anti-Matter

Tim Leberecht and Adam Richardson both work for frog design, a consulting firm specialized in designing innovative products and services for Fortune 500 clients. On the Matter / Anti-Matter blog, they engage in a debate around questions they face day-to-day in their work, using convergence/divergence as a lens through which to look at the pressing issues in business, culture, and technology. What makes a successful convergent product or a successful divergent innovation? Is convergence a myth that users don't really care about, or is the current state of convergence just not satisfying enough for them to embrace? How much divergence of innovation is good, and when does it just become confusing? How do you stay on top of people's ever changing needs and wants?

They are members of the CNET Blog Network and are not employees of CNET.

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