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November 27, 2007 3:10 PM PST

Brightcove.tv pulls plug on user-generated video

Posted by Harrison Hoffman
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Update at 6:10 a.m. Wednesday: Specific information about when uploads will cease has been added.

Online video company Brightcove has decided to pull itself out of the user-generated content race dominated by YouTube.

Brightcove CEO Jeremy Allaire said Tuesday in a blog post that the company will pull the plug on the user-submitted video portion of Brightcove.tv. As of December 18, the company will no longer upload user-generated video.

In the future, the site will serve only as a place for Brightcove to host the professional videos that it collaborates on with businesses.

I had personally never viewed Brightcove as a hot spot for user-submitted content, but rather as more of a solution for businesses. I think its decision is a good move for Brightcove and will help it to focus on its efforts and partnerships with companies. Since Brightcove never really established a strong user base for consumer-submitted content, the real value in its service lies in customized, Web-based video for businesses.

Harrison Hoffman is a tech enthusiast and co-founder of LiveSide.net, a blog about Windows Live. He is a member of the CNET Blog Network, and is not an employee of CNET. Disclosure.
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About The Web Services Report

Harrison Hoffman is a tech enthusiast and co-founder of LiveSide.net, a blog about Windows Live. The Web services report covers news, opinions, and analysis on Web-based software from Microsoft, Google, Yahoo, and countless other companies in this rapidly expanding space. Hoffman currently attends the University of Miami, where he studies business and computer science and writes about tech for The Miami Hurricane.

Send Harrison an email.
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He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure

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