Shame is a powerful driving force.
It can lead you to actions you'd never thought possible. It can make you become someone you didn't think you were.
It can even make you buy your entitled, snotty children gifts you know they don't deserve.
This fear is being exacerbated by an apparent new trend in parent-child relations. It seems that kids are now posting their holiday wish lists online, with a view to telling their parents: "Get me all of this. Or feel forever publicly shamed."