velcro

Combining the iPad with Velcro? Looks good to us

Filmmaker Jesse Rosten has put together a humorous and well-produced video showing what happens when Velcro is affixed to the back of an iPad. The less-than-2-minute clip shows the iPad being attached to a car dashboard, wall, window, stove, ceiling, and even the top of a motorcycle.

Of the bunch I'm the most intrigued by the application on the car dashboard, which can provide a simple (albeit unsightly) way to use the 3G version as a viewable GPS unit. It's certainly cheaper, and less permanent than some of the other ways we've seen.

See also my CNET … Read more

Velcro bus stop ads bound to end in disaster

I don't know what Coca-Cola was thinking when it used these ads to promote its Grip Bottle in bus stops. The ads are made with Velcro, so if you lean or get anywhere near them wearing woolly fabrics, you'll get stuck.

The ads were designed to highlight the better grip the new bottles offer. The company placed them in bus stop shelters in Paris, ready to rip cashmere sweaters and expensive clothes. But instead of hating them, the French bought 3.8 percent more of the sugar water, according to Directdaily, which covers direct-marketing news.

What I want … Read more

Metal hook and loop fastener, tougher than Velcro

Velcro's great, but for when you need that extra hold, there's a new hook and loop fastener made from spring steel in Germany that can pinch together loads of up to 35 metric tons, according to researchers.

The uber-Velcro, dubbed Metaklett, is also chemical-resistant and can withstand temperatures of nearly 1,500 degrees Fahrenheit, according to developers at the Institute of Metal Forming and Casting, Technical University Munich (TUM).

Although Velcro and its knockoffs have been used on everything from shoes to space shuttles since its invention by Swiss engineer George de Mestral 60 years ago, it has … Read more