pharrell

Bathing Ape, or Bape for short, is a Japanese street-wear clothing company owned by music producer Nigo that caters to young, fashion-savvy urban youth who apparently have way too much money to burn. A couple months ago, the company collaborated with Nintendo to create an exclusive (and subsequently, very rare) Nintendo DS($167) bedazzled with Mario and the now famous BAPE logo.

Now they're releasing a line of T-shirts and fleece sweatshirts for their fans who just can't get enough of high-priced gear. The "Mario to Milo" series will feature Nintendo's classic Italian plumber and … Read more

To celebrate the conclusion of Kanye West's "Glow in the Dark" tour featuring Lupe Fiasco, Rihanna, and N.E.R.D., watch manufacturer Nooka will produce a very limited glow in the dark version of their popular Zub watch. When we say "very limited," we mean it--only 15 pieces were made and most of them will find their home with Kanye himself, so abandon all hope of picking up one of these unique watches. Nice to look at though, right?