IBM will buy analytics and information forecaster SPSS for $1.2 billion in cash, the companies said Tuesday.
IBM is paying $50 per share for the publicly traded company, which closed Monday on Nasdaq at $35.09. At 6:45 a.m. PDT, the stock had jumped to $49.16.
Chicago-based SPSS makes predictive-analytics software and solutions. Its products tap into vast amounts of customer information that companies can use to try to stay competitive.
Predictive-analytics software is used to gather opinions from customers, forecast future demand, and package the information into business analytics. By capturing and analyzing trends, the … Read more