nike

Google, Nike, Jawbone and the fight to win wearable computing

When wireless headset company Jawbone announced plans Tuesday to buy wearable sensor maker BodyMedia for what a source said was more than $100 million, it may well have marked a turning point for wearable computing.

The technology, which includes everything from Google Glass eyewear to heart-rate monitors to sensors that slip into running shoes, has come of age. It's moving past the niche gizmos that only appeal to geeks and gearheads.

As a real business materializes around the technology, a battle is brewing among companies that want to put themselves at the heart of it, and profit from its … Read more

Nike updates FuelBand app and links fitness to Facebook

When completing a workout isn't accomplishment enough, Nike has fashioned features for its most social fitness enthusiasts to better bask in the aftermath of completed goals.

Tuesday, Nike released an update to its FuelBand application for iOS that lets band-wearers sum up a workout with a photo, tag their friends and location, and share the tagged shot with Facebook for additional recognition through "likes" and comments.

The FuelBand is an activity tracking wristband that encourages people to set goals and document their daily progress personally or on a leaderboard with friends. The latest addition to the companion … Read more

My life with the Fitbit One activity tracker

Continuing my series of life with four different activity trackers, it's time to talk about the Fitbit One.

In what will likely disappoint several of my Fitbit-loving friends, it's my least favorite of the tracking devices I'm using because I do so many "non-step" activities. But the Fitbit does have a lot to offer, and I have high hopes for the forthcoming Fitbit Flex wristband.

For now...my life with the One.

Fitbit currently sells two trackers. The basic Fitbit Zip ($60) tracks steps taken, calories burned, and distance traveled. The Fitbit One that I've been using ($100) adds tracking of stairs climbed, hours of sleep, and sleep quality. A wristband version, the Fitbit Flex, will be out in the coming weeks. I'll be looking at that in the near future.… Read more

Life with the Nike FuelBand activity tracker

As covered in my introduction, I've been living with four different activity trackers as part of an ongoing test. It's time for a close-up of how one of them works: the Nike FuelBand. The tracker has managed to be both my favorite and least favorite of the devices.

The FuelBand is a simple, lightweight device (about 1 oz.) that you wear around your wrist. I found it fairly comfortable, quickly forgetting I had it on, even when typing.

The band costs $150 and is available in three slightly adjustable sizes. Data can be synced via a … Read more

Nike selects 10 startups to build apps for Nike+

Nike has awarded 10 startups $20,000 each to build applications for its Nike+ products. The giant sporting goods company is striving to turn its digital gadget success into a technical platform.

In December, Nike announced a program, in partnership with TechStars -- a startup mentoring and investment organization -- to offer money and mentoring to companies interested in creating health- and fitness-related applications that use the Nike+ technology. The idea is to seed app development for products, such as Nike+ FuelBand, to create a platform in much the same way that Apple has created a platform with iTunes and … Read more

Nine things the iWatch (or any other smartwatch) needs

I've lived with a smartwatch, in one form or another, for several periods over the past few years. Recently, with the Martian Passport. Further back, with the iPod Nano and a Hex wristband. Before that, a SPOT watch.

I love the idea of a smartwatch. Certainly, so does the media as of late. Bloomberg reports and iWatch rumors galore, plus various wearable watch-type items at January's CES, have started to give this territory the sense of a category.

Between the Martian and the Nano watch, I loved aspects of each -- and also found them both lacking. There'… Read more

Apple's iWatch may be unveiled this year, Bloomberg says

Apple's rumored iWatch may get its unveiling sooner than later.

The company is seeking to introduce the device as soon as this year, according to Bloomberg. The wire service previously reported that Apple had roughly 100 people working on the project.

CNET contacted Apple for comment, and we'll update the story when the company responds.

The iWatch may end up being more profitable than Apple's other rumored new business, the television. While the television business is saddled with low margins, a long replacement cycle, and high costs, the watch business boasts higher margins and growth.

The popularity … Read more

Under Armour targets hardcore athletes with Armour 39

If you casually hit the gym on an occasional basis, Under Armour's new fitness-tracking system may not be for you.

Under Armour unveiled its Armour 39 system today, and at first glance it aims to be a direct shot at other fitness-trackers such as the Nike FuelBand. And while it may potentially take a chunk out of Nike's business, Armour 39 seems to be aiming to go after a more hardcore audience.

"This is a training product," Mark Oleson, director of innovation and research for Under Armour, said in an interview with CNET. "It sets … Read more

Under Armour unveils its Nike FuelBand-killer

Under Armour is prepared to jump into the heavily contested field of fitness monitoring with its Armour39 system.

Armour39 consists of a sensor-equipped strap worn around the chest (or right below it); it includes a center sleeve for a "bug," which acts as a computer in storing and moving fitness data to the cloud via Bluetooth. Users can check their progress on a watch or by way of an app on the smartphone. The system will be available on March 20. The strap and bug will cost $149.99, while the optional watch accessory will cost $199.99. … Read more