nba

LeBron James wants you to forget the fact that he said he was going to take his talents to Miami.

Samsung wants you to forget the fact that the Samsung Galaxy Note 2 is quite big.

So in a marketing marriage of quite some convenience, the two have gotten together for mutual benefit.

I am grateful to TechCrunch for sizing up the new ad for the Galaxy Note 2, which attempts to turn LeBron James into, oh, Jesus Jordan.

He's friendly. He's lovely. He's a philanthropist. Yes, even though he's been a king from the very … Read more

2K Sports' critically acclaimed NBA 2K franchise is no stranger to best sports video game lists. The CNET TV team recently went behind the scenes at 2K Sports' headquarters in Novato, Calif., just days before NBA 2K13 hits store shelves. The goal: to find out what's in their secret sauce.

I had the opportunity to jump into the company's motion capture studio, and suited up with markers placed strategically on my body. Lights surrounding the perimeter of the studio hit the markers, and the reflections allow them to be identified and processed by computers to capture wireframe animations … Read more

Game developer Majesco's newly released NBA Baller Beats attempts to revive the nearly extinct rhythm video game genre -- and it doesn't involve playing a mock musical instrument, but rather bouncing a ball in front of your television.

To play Baller Beats, you merely need to bounce a basketball (or any similar-shaped ball) to the rhythm of a chosen song. A crescendo of icons float down a virtual track, instructing you to perform up to 20 different moves, such as dribbling the ball with a certain hand, or between legs, or performing a pass fake.

The game also features an eight-player multiplayer mode, as well as various difficulty settings and unlocks. The $59 Baller Beats also includes a real full-size Spalding replica NBA basketball, perfect for losing control of and destroying something breakable in the living room. … Read more

NBA Jam is an updated and faithful recreation of probably the most popular standup arcade basketball game of all time. For those who never went through several dollars in quarters at the local arcade playing this fun classic many years ago, NBA Jam is not your standard five-on-five simulation you see on consoles. This game is all about two-vs.-two high-flying dunk basketball, where just about every play is worthy of a highlight reel.

The control system for NBA Jam on offense includes a directional pad on the lower left part of the screen, and pass, shoot, and speed boost … Read more

It's clear that we are moving into a faintly disturbing period of human history. Thanks to technology, everyone is following us around. Thanks to Facebook, we're following everyone else around.

However, when it comes to the NBA, which tonight might enjoy the last game of its season, surveillance has reached a fascinating extreme.

For, thanks to cameras first developed to track missiles, each NBA player can now have his moves recorded 25 times per second. The system, from a company called STATS, is known as SportVU, which does not, I believe, stand for Sport Voyeurs United.

But perhaps … Read more

Apple's hardware seems to have been updated today, so I hear.

However, one man who might once have thought he'd be involved in those updates has reportedly achieved a slightly more exalted goal: he has bought himself an NBA team.

Robert Pera, 34, once an Apple hardware engineer and now the founder and CEO of Ubiquiti Networks, a company that seeks to provide Web connectivity cheaply for emerging markets, is reportedly buying the Memphis Grizzlies.

The way ESPN shoots it, Pera is an avid, nay, obsessive basketball player who owns 64 percent of Ubiquiti, a company that has … Read more

CNET's Steve Guttenberg goes by a couple nicknames like "The Gutman," "The Audiophiliac," and "Sphere," but today we'll hear from the more tender side of our favorite audiophile as he tells us the story of how his life changed on this day back in 1972.

After he accepts our challenge to explain leap year in three sentences or less, he'll tell us why he can't stop laughing when hears the phrase "Mastered for iTunes," and we're both surprised to hear that he has a special thank-you message for Jimmy Iovine, Dr. Dre, and Monster Headphones.… Read more

It's a holiday weekend in America and, this week, the most important issue hasn't been the national debt or the dearth of novel political thought.

It's the entry of Jeremy Lin of the New York Knicks into the national consciousness.

Just this morning, ESPN announced that it had fired an online headline writer for offering this on Lin's first defeat as a starter: "Chink in the Armor."

And now, as I am torn between my affection for a former Golden State Warrior (most do better when they leave) and my fondness for the Cubans … Read more

Those who use numbers to define life frighten me. Especially when they're right.

How, then, might Ed Weiland be feeling this week when his numerical analysis-- one that no one believed-- came true over the last two weeks? Yes, this is man who had a feeling--no, a certainty-- that Linsanity was going to happen.

Should you have been an unusually devoted fan of the Charlotte Bobcats lately, you might not have noticed that the NBA has gone all Lin, all the time.

Jeremy Lin, the Harvard-educated Taiwanese-American, has brought things to the New York Knicks that were in short … Read more