ipaper

Scribd to kill the e-mail attachment

Document host Scribd has a new service for people afraid of opening attachments. It's simply an e-mail address (iPaper@Scribd.com) you add as a CC recipient on your e-mails. If there are any documents attached, they'll be uploaded to Scribd and hosted for you. Less than a minute later the service sends a second e-mail with a link to that document or documents on Scribd, all of which have been set to private--regardless of whether you or the people who are getting the e-mail have Scridb accounts.

Last week I sat down with Scribd co-founder Trip Adler to chat about this new service and Scribd in general. The last time I wrote about them it was for the dubious Paper-to-iPaper program, which lets people send off their paper documents to be scanned and hosted. I gave it a try and it actually works as advertised--they even send it back free of charge. The whole process took about three weeks, which Alder says will be shortened as the program progresses.

WW: What are users uploading the most of?

Alder: We get a lot of academic papers, school work, study notes, things like that. We get a lot of eBooks and presentations for work and legal documents. We get a lot of slideshows of photos.

WW: What's the average size of what people are uploading?

Alder: It ranges. We have a lot of really long documents that go over 1,000 pages, and a lot of really short ones too. The long stuff tends to be more interesting, it gets a lot more traffic too.

WW: Have you thought about spinning off versions for niche sites, like adult content or something document heavy like the Smoking Gun?

Alder: We've thought it, but we're working with educational institutions and big enterprises, and people can find that stuff somewhere else.

WW: Speaking of which, how is the push to get school to use your service?

Alder: There are institutions using it, we haven't been pushing that hard because it takes forever to contact universities. We talked to Harvard for example, where I went to school, and it's so hard to get the entire organization to use a single tool because it's so segmented into different areas. MIT OpenCourseWare is uploading all their documents. They created an account just to test it out--they don't have that much yet. They're going to upload about 100,000 documents. As we get bigger and get more resources we'll definitely try to get out and talk to more universities and get them to upload content.

WW: Do you have any users who are uploading an outrageous amount of stuff?

Alder: Yeah we have some power users. We had one guy who was uploading 40,000 documents or something. We ended up hiring him and now he's our community manager.

WW: What type of content was it?

Scribd now offering free document scanning [Update: it's real!]

Update (10:06 AM): The submission process differs from the original plan. If you have the address, please don't send anything there. Please check the updated instructions below. And yes--this is real. Post has been amended from the original to reflect these changes.

We know it's April 1st, but this is 100 percent real. I made James Yu, Senior Product Developer at Scribd swear on his unborn first child that this isn't an April fool's gag. Starting today the document hosting company will take any of your real documents and scan them for you to be … Read more

Scribd joins platform game, sets sights at killing Adobe Acrobat

We've been giving some play to Adobe Acrobat replacements and other PDF tools in the last few weeks, and it's clear people are serious about handling a large variety of document types without having to muck about with the right software or browser extensions.

To that end Scribd, a start-up that's all about documents and how to share them with others, has had a solution of its own using Adobe's FlashPaper and crunching all sorts of documents to fit in it. This morning the company launched its own viewer that not only replaces FlashPaper, but also improves upon its design for both users and publishers.

The new viewer is called iPaper. While the name might bring to mind Apple products of yore, the document viewer is a total Acrobat killer. It's fast, lightweight, and is designed with Web readers in mind. While it may look similar to FlashPaper, there are several key differences that make it much better suited for long documents, photos, and Web videos.

The biggest one being that iPaper has been designed with publishers in mind. The viewer goes hand-in-hand with a new publishing platform that lets Web publishers integrate advertising into documents or media they feel like sharing. There are no preroll or off-to-the-side ads; instead Scribd has worked in Google AdSense text ads that have been put between every few document pages and that slurp up contextual ads based on what's contained the document (example here). It's effective and not annoying.

Secondly, the publishing platform lets site owners integrate iPaper into their sites. There are three basic ways to do it. The first is basic embedding (which existed before iPaper), as well as a tool called QuickSwitch that will automatically convert any linked document into a hosted iPaper player when site owners install a small line of code on their page. For power users, there's also an open API that lets them integrate iPaper and document conversion into the back end of their sites or services.

While I think Adobe will eventually address the bloat that Acrobat has become for Web users, it's up to publishers to take a proactive approach to letting the greatest number of users access content in the same way they read words or watch videos. For that, Flash is definitely a phenomenal go-to. The iPaper document viewer shows promise at unifying document sharing by lowering the barrier to entry for users who simply don't want to deal with the hassle of extra applications.

I've embedded an example of the iPaper viewer after the break. Be sure to play around with the table of contents and zoom controls.… Read more