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YouTube to advertisers: You need us to attract a younger crowd

NEW YORK--Google on Wednesday made its pitch for advertising on YouTube, telling companies that the site is a vital way to reach the highly desired 18- to 34-year-old demographic and a way to build a base of loyal fans.

However, the company didn't announce any new major projects or partnerships. Instead, executives positioned YouTube as hip and in tune with what younger viewers desire -- something it said its online rivals and traditional cable networks lack. And it noted that the transition to online viewing has already happened.

"The future is already here," Executive Chairman Eric Schmidt … Read more

Motorola X Phone rumors, benchmarks march on

Benchmarks for a smartphone called the Motorola XT1055 have emerged online this week, leading many to believe the device could be part of the fabled X Phone series.

The benchmark scores for the rumored handset show an Android 4.2.2 Jelly Bean operating system with a Snapdragon 600 quad-core processor.

Considering the model number and very preliminary specifications, we could be looking at one of the first X Phones from the Motorola and Google team.

As a frame of reference, Verizon's Motorola Droid Razr HD carries the XT926 model number, which is similar to the one found here. … Read more

Google Glass reportedly says no way to cussing

Cursing, swearing, profanity, bad words, expletives, four-letter words... Google Glass reportedly doesn't want any part of it.

Apparently, if users say any of this foul language while wearing the Google's augmented reality headset, the device simply won't recognize those words, according to Geekwire. And, there's reportedly no way to turn this filter off at this time.

This isn't Google's first foray into censoring swear words. In fact, according to Geekwire, the no-profanity policy reaches throughout most all of Google's products and software that use the voice-to-text translation engine.

When the tech giant debuted … Read more

Embarking on a Google Glass exploration

CNET Update keeps it Glassy:

Google Glass has arrived. CNET's Bridget Carey takes you though the basics of the early developer model of Google Glass, known as the Explorer Edition. This episode of Update explains what the wearable computer can do and what it's like to look at the screen.

CNET will bring you continuing coverage of Glass as we learn to live with this new device and explore the apps being created for it -- because that's when things will get interesting.

CNET Update delivers the tech news you need in under three minutes. Watch Bridget … Read more

Remote Desktop app lends a hand to Google+

Google has ported Chrome's Remote Desktop app to Google+ Hangouts to simplify the life of the tech support guru, a Google developer said in a Google+ post on Wednesday.

The Hangouts Remote Desktop app lets you offer tech help to friends and family by controlling their computers from afar. Google engineer Daniel Caiafa said that one of the benefits of Hangout Remote Desktop is that it allows you to see and talk with the person you're helping during the remote desktop session because it's being hosted in Hangouts.

The app requires the permission of your friend or … Read more

The 404 1,261: Where we pass Glass (podcast)

Leaked from today's 404 episode:

- Google Glass has been jailbroken, able to record while showing no activity and using secret gestures.

- Netflix said to eliminate hundreds of classic titles.

- White men wearing Google Glass.

- Hey Google Glass, are you recording me?

- Yes, you can tweet from Google Glass.… Read more

Misspell Google search terms? It's probably hunger

It's hard to know whether those who can't spell are stressed, oppressed by excess multitasking, or merely uneducated.

The people behind the highly nutritious Snickers bar decided to prove that it might be none of the above.

It is, they posited, merely hunger that drives you to ignorance.

So, as AdAge reports, Snickers got together with Google to see whether they could encourage better spelling of Google search terms, as misspelling was causing Google's servers to seize up and spew smoke and curses.

I made up that last part.

As part of the campaign, the Snickers-sponsored machines … Read more

Hey Google Glass, are you recording me?

Google's Glass is officially in the wild. There are sightings of Glass explorers -- a few thousand people who are paying $1,500 to be among the first to put Glass through its paces -- beyond Google's campus. The initial in-depth reviews are trickling in, assessing the new wearable computer as innovative, functionally limited and pricey.

While Google Glass has a cool factor, it may make some people on the other side of the lens uncomfortable. They could be concerned about being recorded without some indication that Glass has them in its sights. There is no tiny red … Read more

Google back in U.K. crosshairs over tax issues

Google could be called back into questioning over its U.K. tax payments, according to a new report.

Speaking to Margaret Hodge, head of the U.K.'s Public Accounts Committee (PAC), which examines government financial affairs, Reuters reported on Wednesday that Google representatives will be brought back to the U.K. for questioning on whether the company derives any of its income through the U.K., thus requiring it to pay more in taxes to that country.

Last year, Google vice president for Northern and Central Europe, Matt Brittin, said before the PAC that no one in his company … Read more

IE 10 doubles its share of desktop browser market

Internet Explorer 10 doubled its reach last month thanks to its recent debut for Windows 7.

In April, Microsoft's latest browser won a 6 percent share of all traffic seen by Net Applications, a healthy rise from the 2.93 percent captured in March. Of course, the bounce isn't too surprising.

Up until recently, Internet Explorer 10 existed only in Windows 8 and RT. But in late February, Microsoft released it for Windows 7 users. Among all desktop browser versions, IE 10 is now in sixth place, trailing slightly behind IE 6.

Internet Explorer 8 is the top … Read more