cyclometer

'Go Fara' aims to revolutionize bike commutes

For many urban dwellers who live close to work, commuting by bike is like eating vegetables. You know you should, but sometimes you just want the burger and fries.

Industrial designer Adam Taylor, who is working toward a master's degree in future design in England, has devised a system that he thinks will help motivate commuters to pedal to the office. The two key features are the system's self-powered smart card and the bike itself, which is a beauty.

On the blog Bicycle Design, Taylor says he envisions the bike, which he calls "Tim," and the system, which he calls "Go Fara," to be bought in bulk by major corporations that institute a "green employee of the week" rewards program. Using the smart card, the employer has access to mileage and time stats to reward the highest achievers.… Read more