cornett

How to win business: Stalk your client on LinkedIn

When you want something from somebody, it's best to ask nicely.

At least, that's what I was always told by my former girlfriends and cell mates (that's two separate groups). However, I may have to revise that notion, after hearing of the antics perpetrated by a few good people in Lexington, Ky.

The management of a small ad agency there called Cornett Integrated Marketing Solutions (yes, they do indeed have the dreaded solutions word in their name) decided it might be fine business to use LinkedIn to pester executives from the A&W Restaurants company.… Read more

Yahoo search exec Larry Cornett moving on

One of Yahoo's key search executives, who sought to put the best light on its decision to outsource back-end search crawling to Microsoft over the last several months, is leaving the company.

Larry Cornett, formerly vice president of search consumer products, announced his departure from Yahoo on his personal blog, as spotted by Search Engine Land. Cornett was one of the more visible search executives at Yahoo over the past year, as he sought to gain respect for Yahoo's search technology at the same time as defending the company's decision to cut a search deal with Microsoft.… Read more