campaign

The four major wireless carriers are putting their sway behind a massive ad campaign that aims to lower the amount of people that text while driving in the U.S.

Initiated by AT&T, the multi-million dollar "It Can Wait" campaign now has the support of Verizon, Sprint, T-Mobile, and more than 200 other organizations. Besides rolling out TV, radio, and Internet ads throughout the summer, the campaign will also travel to thousands of retail stores, create a social media presence, and display messaging on Goodyear blimps.

"Texting while driving is a deadly habit that makes … Read more

The Campaign to Stop Killer Robots kicked off its protest against self-powered military machines earlier this week.

CNET caught up with the campaign organizers to hear why they want killer 'bots banned -- play the video above to hear their reasoning and to witness the kinds of death-dealing devices the organization is trying to stop.

One thing I wanted to know is why the campaign is so averse to autonomous robots. As Noel Sharkey, expert roboticist and professor, told me, however, this movement is only about putting the brakes on autonomous killing machines. … Read more

If I had a dime for every time someone writes "I, for one, welcome our new robot overlords," I'd have enough money to bribe my future robot master into sparing me from the meatsack ghettos.

Our dystopian robot future is always good grist for lame jokes. Unless it might actually happen.

Human Rights Watch seems very serious about a new campaign it has launched against what it calls "killer robots." … Read more

Over the past few years, Kickstarter has become a force to be reckoned with. Some of the coolest and weirdest gadgets I saw at this year's CES didn't come from big corporations or even small ones -- they came from independent inventors who found funding and encouragement through Kickstarter.

Which isn't to say that every Kickstarter project is a hit. The site is also a graveyard of hackneyed ideas, indie records, and films that no one wants to see. But when a Kickstarter campaign hits the right nerve, it's an exhilarating flip of the supply-and-demand model … Read more

A new shooting game bearing the NRA name has enraged a number of people who are now petitioning Apple to remove it from the App Store.

Released this past Sunday, NRA: Practice Range features a virtual shooting gallery in which you can fire at targets by tapping the screen. The app offers you a few handguns and rifles for free, but you can upgrade to such weapons as an AK-47 assault rifle or an MK-11 sniper rifle.

Compared with scores of other video games, NRA: Practice Range is rather tame, despite the ability to use assault and sniper rifles. You'… Read more

Some users may have noticed that on Black Friday, Walmart was ever-present in Facebook's mobile news feed. That's because the massive retailer was trying out an experiment -- it took out 50 million ads on the social network in an effort to drive users to its Web site for holiday deals.

This experiment was Facebook's biggest mobile advertising campaign ever, and it's looking like there will be more to come, according to the Wall Street Journal. The social network is apparently thinking about letting other companies partake in similar experiments.

Walmart's collaboration with Facebook was … Read more

Check out your Facebook news feed and see opinion, links to news articles, and dialogue all concerning the presidential election and campaign. Twitter? There's more than enough there to to keep you occupied.

And it seems like it may be a phenomenon that is here to stay.

A recent research report from the Pew Internet & American Life Project says that "the use of social media is becoming a feature of political and civic engagement for many Americans." Sixty percent 2,253 U.S. adults surveyed use social-networking sites including Facebook and Twitter, and of these users, … Read more

President Barack Obama broke all the campaigning rules when he held an unmoderated Q&A session on one of the Internet's most infamous socially aggregated new sites -- and he also broke a Reddit record.

Obama's session on Reddit yesterday attracted more user activity than any other single submission to the forum, more than even the site's front page, Reddit revealed today in a stats breakdown of the virtual visit.

By the end of the day yesterday, the site had clocked nearly 3 million page views for the submission and the number kept growing by the … Read more