bic

Amazon reviewers skewer froufrou Bic pens for women

Sometimes the world takes an unfortunate sidestep in the long journey for women's equality. Bic, maker of pens and lighters, just stubbed its toe with Bic for Her, a misguided attempt at making pens appeal to the womanly masses.

The pens come in vibrant shades of pink and purple with a grip that is "designed to fit comfortably in a woman's hand."

There could have been an outpouring of distaste for this marketing attempt gone awry, but instead Amazon reviewers have rushed to the rescue, pouring out reviews on par with the famous Tuscan Whole Milk, 1 Gallon incident.

The whole Bic for Her phenomenon can be summed up in one review headline from Rachel Parris: "I thought it was a kitten, then some words came out! wonderful!"… Read more

The 404 1,119: Where we exit through the gift shop (podcast)

Leaked from today's 404 episode:

- Who inherits your iTunes library? Why your digimedia may go to the grave.

- Meet a group of journalists in L.A. who share a passion for listening to police scanners.

- Bic geniuses who unveiled pen made for women get roasted by Internet.

- Let us not forget that Apple and Samsung are in bed.… Read more

Dell PCs to sell at Bic Camera in Japan

Dell continues adding retail partners, and this week it's Japan's Bic Camera.

Three notebooks (XPS M1330, Inspiron 1520 and Inspiron 6400) and the Inspiron 530s desktop will be available on the shelves of 22 of the giant discount-electronics retailer's Japanese stores in August, the Texas PC maker said Thursday.

It's Dell's first foray into Japan's retail PC market, though the relationship between the PC maker and retailer actually goes back a few years: Since 2000, Dell has stocked kiosks at Bic Camera stores, at which customers could order and have their Dell PC shipped … Read more