However, the company didn't announce any new major projects or partnerships. Instead, executives positioned YouTube as hip and in tune with what younger viewers desire -- something it said its online rivals and traditional cable networks lack. And it noted that the transition to online viewing has already happened.
"The future is already here," Executive Chairman Eric Schmidt … Read more
It wasn't us, it was him.
Yes, that man with the weird ideas we hired from Apple. He made us do all those things that drove our customers away in droves.
So now that he's gone, please come back. We beg you. We'll be the old JC Penney. The one you all loved.
Although maybe you didn't all love it enough to keep shopping there, which is why we hired the man with weird ideas from Apple.
But we were wrong. You were right. Well, many of you. We think.
This seems largely the subtext of a new ad released by JC Penney.… Read more
David Karp, speaking at the TechCrunch Disrupt conference in New York, noted that advertising remains Tumblr's biggest challenge, but it's seeing good traction with its efforts.
"Budgets are starting to ratchet up," Karp said. He noted that "some of the best advertisers in the world" are turning to Tumblr.
Tumblr sits alongside the Internet elites in terms of audience, but the 6-year-old blogging medium has lagged far … Read more
CEO John Donahoe, speaking at the TechCrunch Disrupt conference in New York earlier today, said the store will launch this summer and will allow eBay to reach consumers away from its traditional Web site. Donahoe at the time did not name the retailer.
An eBay spokesperson later told CNET that Kate Spade Saturday will be the partner for the pop-up shop. The spokesperson didn't provide other details about the … Read more
The company in February launched its Google+ sign-on service that allows Google accounts to be used when logging into third-party apps and Web sites. Users taking advantage of the Google sign-in also can instantly download the Android app version without having to turn on their phones. The move was viewed as a way for Google to weave its accounts more tightly into the fabric of the Internet and a … Read more
Twitter has allowed organizations to pay for promoted tweets and promoted accounts since last March, but it was on an invite-only basis. It now has given everyone access to its self-service advertising platform, Kevin Weil, Twitter senior director of product for revenue, said Tuesday at the TechCrunch Disrupt conference in New York.
"Business has been on Twitter since Day 1," Weil said. "We're very excited everyone will be able to leverage Twitter advertising.&… Read more
Working to fulfill Yahoo CEO Marissa Mayer's promise to make Yahoo a place where users will want to come every day, the company announced Monday that it will debut six new original Web shows in 2013.
The shows range from Ed Helms playing a miniature crime fighter to chef Megan Mitchell giving tips on outdoor grilling to actor John Stamos interviewing celebrities about losing their virginity.
"In the last year, we have more than doubled the original video programming on Yahoo! to become one of the Web's largest content publishers," Yahoo vice president and head of … Read more
In May, Foursquare will introduce the first of two new ad types for advertisers hungry to capitalize on data the company has collected from 30 million users who have checked in at restaurants, bars, and other venues more than 3.5 billion times, according to a pitch deck obtained by Valleywag.
Oddly, the document just happened to surface on the same day Foursquare … Read more
As Yahoo CEO Marissa Mayer continues to work to reformulate the company as a modern mobile-forward search engine with new products and features, she's also thinking about earning revenue the good old-fashioned way -- advertising.
The company launched two new ad features on Monday. One is a new way of introducing ads called Yahoo Stream Ads, and the other is a redesigned Yahoo Billboard.
"As we continue to build products and features that inspire and entertain our users, we're committed to delivering engaging and effective advertising opportunities," Mayer wrote in a blog post Monday. "Over … Read more
Mike McCue, speaking Monday at the TechCrunch Disrupt conference in New York, said the company has added 6 million new users since launching an update to its popular news-reading app a month ago.
Flipboard in late March launched version 2.0 of its iOS app that allows readers to become magazine publishers. Instead of just reading content, users can now create personalized periodicals curated from a variety of Web content from around the world. … Read more
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