Holy market mania: Millennial Media shares soar on first day
Understandably, some people are making comparisons to 1999.
Millennial Media, a giant mobile advertising platform that rose up to take on the likes of Google and Apple, saw its stock nearly double on its first day of trading on the New York Stock Exchange. Shares were priced last night at $13 each, and closed at $25.
The company, which helps create ads for smartphones and tablets, is the largest independent player in this booming market. Its revenue rose 117 percent in 2011 to $103.7 million, although the company is still losing money. Such a stock debut is sure to … Read more